{"id":7571,"date":"2026-02-05T07:16:26","date_gmt":"2026-02-05T07:16:26","guid":{"rendered":"https:\/\/iwp-training.de\/2026\/02\/05\/iwp-ausgezeichnet-mit-elearning-award-2026-kategorie-blended-learning\/"},"modified":"2026-02-05T14:08:26","modified_gmt":"2026-02-05T14:08:26","slug":"iwp-honoured-with-e-learning-award-2026-in-the-blended-learning-category","status":"publish","type":"post","link":"https:\/\/iwp-training.de\/en\/2026\/02\/05\/iwp-honoured-with-e-learning-award-2026-in-the-blended-learning-category\/","title":{"rendered":"Awarded &#8211; leadership development with blended learning"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]How can sustainable leadership development be achieved in a complex, decentralised organisation? This award-winning project shows how blended learning in leadership development does not stop at knowledge, but is consistently implemented in everyday leadership \u2013 awarded the eLearning AWARD 2026 in the category of blended learning with a focus on leadership.<\/p>\n<p>Together with the Harry-Brot Group, a <b>practical, transferable learning architecture was developed that enables managers to act effectively, not just learn<\/b>.[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][tm_spacer size=&#8221;lg:20&#8243;][tm_heading custom_google_font=&#8221;&#8221;]Starting point: Leadership under real conditions[\/tm_heading][tm_spacer size=&#8221;xs:20;lg:30&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]In a company with several thousand employees spread across production, logistics and sales, leadership is characterised by high tempo, varying conditions and growing complexity. Every day, managers face the challenge of combining operational requirements, employee management and change processes.[\/tm_heading][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]Die Ausgangssituation war typisch f\u00fcr viele Unternehmen:<\/p>\n<ul>\n<li>Uneinheitliche F\u00fchrungspraxis<\/li>\n<li>F\u00fchrungsverhalten stark abh\u00e4ngig von individueller Erfahrung<\/li>\n<li>Unterschiedliche Rahmenbedingungen in Produktion, Logistik und Vertrieb<\/li>\n<li>Steigender Druck durch Digitalisierung, Strukturwandel und komplexere Arbeitsprozesse<\/li>\n<\/ul>\n<p>[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]What was needed, therefore, was not <b>another training programme<\/b>, but an approach that would actually change leadership.[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][tm_spacer size=&#8221;lg:20&#8243;][tm_heading custom_google_font=&#8221;&#8221;]The goal: developing effective leadership[\/tm_heading][tm_spacer size=&#8221;xs:20;lg:30&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]The aim of the project is <b>sustainable leadership development<\/b> that directly links learning with implementation. Leadership should not be taught theoretically, but should be <b>experienced and effective in everyday life<\/b> based on Harry Brot&#8217;s values.[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]The focus is on:<\/p>\n<p><\/p>\n<ul>\n<li>Developing a common leadership approach<\/li>\n<li>Strengthening communication, reflection and decision-making skills<\/li>\n<li>Sustainable transfer of knowledge into practice instead of isolated learning impulses<\/li>\n<li>Establishing learning as a continuous process<\/li>\n<li>Visible behavioural change in everyday leadership<\/li>\n<\/ul>\n<p><\/p>\n<p>[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]Our conviction here is that:<br \/><b>Leadership development in a company only creates value when learning is put into practice.<\/b>[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][tm_image image=&#8221;7500&#8243;][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][tm_spacer size=&#8221;lg:20&#8243;][tm_heading custom_google_font=&#8221;&#8221;]The concept: Blended learning for managers with a focus on implementation[\/tm_heading][tm_spacer size=&#8221;xs:20;lg:30&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]The project was designed as a blended learning programme for managers. Digital learning formats, face-to-face sessions and accompanying coaching are systematically interlinked.[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][tm_heading tag=&#8221;h4&#8243; custom_google_font=&#8221;&#8221;]Key elements of learning architecture[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][tm_grid xs_align=&#8221;center&#8221; equal_height=&#8221;1&#8243; columns=&#8221;xs:1;sm:2;md:2;lg:2&#8243; column_gutter=&#8221;lg:20&#8243; row_gutter=&#8221;lg:40&#8243;][tm_box_icon align=&#8221;center&#8221; icon_type=&#8221;fontawesome5&#8243; icon_fontawesome5=&#8221;&#8221; heading_color=&#8221;primary&#8221; icon_color=&#8221;custom&#8221; custom_icon_color=&#8221;#2979ff&#8221; button_color=&#8221;custom&#8221; custom_button_color=&#8221;#2979ff&#8221; heading=&#8221;Digital learning modules&#8221; text=&#8221;Practical, compact learning units enable learning anytime, anywhere, tailored to the participants&#039; everyday management activities.&#8221; icon_font_size=&#8221;xs:50&#8243;][tm_box_icon align=&#8221;center&#8221; icon_type=&#8221;fontawesome5&#8243; icon_fontawesome5=&#8221;&#8221; heading_color=&#8221;primary&#8221; icon_color=&#8221;custom&#8221; custom_icon_color=&#8221;#2979ff&#8221; heading=&#8221;Virtual Classrooms&#8221; text=&#8221;In moderated sessions, managers reflect on real leadership situations and learn from each other.&#8221; icon_font_size=&#8221;xs:50&#8243;][tm_box_icon align=&#8221;center&#8221; icon_type=&#8221;fontawesome5&#8243; icon_fontawesome5=&#8221;&#8221; heading_color=&#8221;primary&#8221; icon_color=&#8221;custom&#8221; custom_icon_color=&#8221;#2979ff&#8221; heading=&#8221;Face-to-face training with a practical focus&#8221; text=&#8221;Together, specific leadership challenges are addressed, methods are tested and individual solutions are developed.&#8221; icon_font_size=&#8221;xs:50&#8243;][tm_box_icon align=&#8221;center&#8221; icon_type=&#8221;fontawesome5&#8243; icon_fontawesome5=&#8221;&#8221; heading_color=&#8221;primary&#8221; icon_color=&#8221;custom&#8221; custom_icon_color=&#8221;#2979ff&#8221; heading=&#8221;Accompanying coaching&#8221; text=&#8221;Regular reflection supports transfer and ensures that learning is permanently translated into behaviour.&#8221; icon_font_size=&#8221;xs:50&#8243;][\/tm_grid][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][tm_spacer size=&#8221;lg:20&#8243;][tm_heading custom_google_font=&#8221;&#8221;]The implementation: Learning becomes action[\/tm_heading][tm_spacer size=&#8221;xs:20;lg:30&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]A key criterion for success is <b>consistent practical orientation<\/b>. All content relates to real management situations within the company. Managers worked with their own cases, implemented measures immediately and reflected on their experiences in the learning process.[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]The programme was initially piloted, then iteratively developed and gradually rolled out. The high level of participation and continuous engagement clearly demonstrated that:<br \/><b>This form of leadership development meets actual needs.<\/b>[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][tm_spacer size=&#8221;lg:20&#8243;][tm_heading custom_google_font=&#8221;&#8221;]The effect and the results[\/tm_heading][tm_spacer size=&#8221;xs:20;lg:30&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]The programme&#8217;s impact is evident on several levels:<\/p>\n<p><\/p>\n<ul>\n<li>Noticeable change in leadership behaviour<\/li>\n<li>Improved communication and cooperation within teams<\/li>\n<li>Greater capacity for reflection among managers<\/li>\n<li>Strong acceptance across all management levels<\/li>\n<li>Learning as a natural part of everyday leadership<\/li>\n<\/ul>\n<p><\/p>\n<p>Leadership is no longer seen as a role, but as an <b>active creative task<\/b>.<\/p>\n<p>[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][tm_spacer size=&#8221;lg:20&#8243;][tm_heading custom_google_font=&#8221;&#8221;]Why this project was awarded<br \/>[\/tm_heading][tm_spacer size=&#8221;xs:20;lg:30&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]The <b>eLearning AWARD 2026<\/b> recognises projects that do not use digital learning formats in isolation, but <b>achieve a lasting impact within the company<\/b>. This is precisely the core of this project:<\/p>\n<p><\/p>\n<ul>\n<li>Blended learning as an enabler for implementation<\/li>\n<li>Leadership development with measurable transfer<\/li>\n<li>Learning as a strategic tool for organisational development<\/li>\n<\/ul>\n<p><\/p>\n<p>Or in other words:<br \/>\n<b>No leadership development without implementation.<\/b><br \/>\n[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row lg_spacing=&#8221;padding_top:20;padding_right:20;padding_bottom:20;padding_left:20&#8243;][vc_column][tm_spacer size=&#8221;lg:20&#8243;][vc_row_inner background_color=&#8221;custom&#8221; custom_background_color=&#8221;#f5f5f5&#8243; lg_spacing=&#8221;padding_top:20;padding_right:20;padding_bottom:20;padding_left:20&#8243;][vc_column_inner][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221; font_weight=&#8221;400&#8243; font_size=&#8221;xs:16;lg:20&#8243;]<i>\u201cCompanies and organisations have many managers, but only a few who are truly skilled leaders. With the support and expertise of IWP, Harry-Brot has been permanently closing this gap for a good three years now. After all, the people in the company are the most important asset. And they should be prepared for their tasks every day by trained leaders, guided in their work and, at the end of the day, led with enthusiasm!\u201d<\/i>,[\/tm_heading][tm_spacer size=&#8221;lg:20&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221; font_weight=&#8221;400&#8243;]summarises Markus Heinze from Harry-Brot.<br \/>[\/tm_heading][\/vc_column_inner][\/vc_row_inner][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][tm_spacer size=&#8221;lg:20&#8243;][tm_heading custom_google_font=&#8221;&#8221;]Head of Project[\/tm_heading][tm_spacer size=&#8221;xs:20;lg:30&#8243;][tm_grid xs_align=&#8221;center&#8221; columns=&#8221;xs:1;sm:2;md:2;lg:2&#8243; column_gutter=&#8221;lg:30&#8243; row_gutter=&#8221;lg:20&#8243;][tm_group][tm_image image=&#8221;7503&#8243;][tm_spacer size=&#8221;lg:20&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]<b>Markus Heinze<\/b><\/p>\n<p>Head of Training and Development<\/p>\n<p>Harry-Brot Group SE &amp; Co. KG[\/tm_heading][\/tm_group][tm_group][tm_image image=&#8221;5621&#8243;][tm_spacer size=&#8221;lg:20&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221;]<b>Dr. Nina Schimmel<\/b><\/p>\n<p>Head of Production and project management<\/p>\n<p>IWP Factory GmbH<\/p>\n<p>Institut f\u00fcr Wirtschaftsp\u00e4dagogik[\/tm_heading][\/tm_group][\/tm_grid][tm_spacer size=&#8221;lg:20&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][tm_spacer size=&#8221;lg:20&#8243;][tm_heading custom_google_font=&#8221;&#8221;]Further information[\/tm_heading][tm_spacer size=&#8221;xs:20;lg:30&#8243;][tm_spacer size=&#8221;lg:20&#8243;][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221; font_weight=&#8221;400&#8243;]Learn more about the eLearning Award and the eLearning Journal[\/tm_heading][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][tm_button button=&#8221;url:https%3A%2F%2Fwww.elearning-journal.com%2F2025%2F11%2Fkategorie-blended-learning-schwerpunkt-fuehrungskraefte%2F|title:Website%20eLearning%20Journal|target:_blank|&#8221; color=&#8221;custom&#8221; button_border_color_hover=&#8221;primary&#8221; text_font_size=&#8221;lg:16&#8243;][\/vc_column_inner][\/vc_row_inner][tm_spacer size=&#8221;lg:20&#8243;][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][tm_heading tag=&#8221;div&#8221; custom_google_font=&#8221;&#8221; font_weight=&#8221;400&#8243;]More on the topic of blended learning[\/tm_heading][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][tm_button button=&#8221;url:https%3A%2F%2Fiwp-training.de%2Fen%2Fblended-learning%2F|title:Blended%20Learning|&#8221; color=&#8221;custom&#8221; button_border_color_hover=&#8221;primary&#8221; text_font_size=&#8221;lg:16&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The project \u201cBlended Learning Management Training at the Harry Academy\u201d was awarded the eLearning AWARD 2026 in the Blended Learning category by the expert jury.<\/p>\n","protected":false},"author":2,"featured_media":7507,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"class_list":["post-7571","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Awarded - leadership development with blended learning | Institut f\u00fcr Wirtschaftsp\u00e4dagogik<\/title>\n<meta name=\"description\" content=\"Excellent leadership development with blended learning: How learning is consistently translated into practice, honoured with the eLearning AWARD 2026.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/iwp-training.de\/en\/2026\/02\/05\/iwp-honoured-with-e-learning-award-2026-in-the-blended-learning-category\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Awarded - leadership development with blended learning | Institut f\u00fcr Wirtschaftsp\u00e4dagogik\" \/>\n<meta property=\"og:description\" content=\"Excellent leadership development with blended learning: How learning is consistently translated into practice, honoured with the eLearning AWARD 2026.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/iwp-training.de\/en\/2026\/02\/05\/iwp-honoured-with-e-learning-award-2026-in-the-blended-learning-category\/\" \/>\n<meta property=\"og:site_name\" content=\"Institut f\u00fcr Wirtschaftsp\u00e4dagogik\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-05T07:16:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-05T14:08:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/iwp-training.de\/wp-content\/uploads\/2026\/01\/iwp_elearning-award-2026-fuehrungskraefteentwicklung-blended-learning.png\" \/>\n\t<meta property=\"og:image:width\" content=\"540\" \/>\n\t<meta property=\"og:image:height\" content=\"320\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Julia G\u00f6ttsche\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julia G\u00f6ttsche\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/iwp-training.de\\\/en\\\/2026\\\/02\\\/05\\\/iwp-honoured-with-e-learning-award-2026-in-the-blended-learning-category\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/iwp-training.de\\\/en\\\/2026\\\/02\\\/05\\\/iwp-honoured-with-e-learning-award-2026-in-the-blended-learning-category\\\/\"},\"author\":{\"name\":\"Julia G\u00f6ttsche\",\"@id\":\"https:\\\/\\\/iwp-training.de\\\/en\\\/#\\\/schema\\\/person\\\/d1606235b35c021b4f99805a68a596ea\"},\"headline\":\"Awarded &#8211; 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